游侠YOUXIA CRC

Li-Ning is a leading Chinese sports brand founded in 1990 by former Olympic gymnastics champion Li Ning. With deep roots in sports, the brand focuses on providing high-quality athletic footwear, apparel, accessories, and equipment for consumers.

Li-Ning is positioned as a "young, stylish, and professional" brand, merging traditional and modern elements through innovative design and technology to create products that embody Chinese cultural characteristics. The brand holds a significant place in the Chinese market and is increasingly gaining recognition internationally, particularly among younger generations.

Li-Ning's product lines cover a wide range of sports, including running, basketball, badminton, fitness, and athleisure, catering to various athletic needs. With a core strategy of "technology-driven" innovation. Additionally, the brand collaborates with international designers to produce fashion-forward sportswear that combines style and functionality.